1/2/2023 - JURA is creating a whole new product category with a world first:
The groundbreaking Z10 with P.R.G. for hot and cold brew speciality coffees

The latest coffee machine in the legendary Z line from JURA doubles the range of speciality coffees. At the touch of a button, the premium machine creates the full spectrum of hot coffee beverages. The Z10 also opens up a whole new dimension in the enjoyment of coffee with the introduction of cold brew specialities. This is made possible thanks to the Product Recognising Grinder (P.R.G.), which recognises the chosen speciality and instantly and precisely adjusts the fineness of grind accordingly. The Z10 is also the first to offer the pioneering cold brew process and 3D brewing technology.

Hot & cold

It’s a world first: an automatic speciality coffee machine that makes both hot and cold beverages to perfection. It’s obvious from the first glance that there is something special about the Z10. It exudes calm, power, expertise and innovation. This outstanding premium coffee machine features a 4.3” touch display and the Blue Crystal Rotary Switch. With the Speciality Selection menu, it’s very easy to operate. This technology quantum leap is reflected in the sculptural design. The convex-concave front panel is visible proof of attention to detail and absolute manufacturing precision.

The new Product Recognising Grinder (P.R.G.)

To ensure the optimum grind for every speciality, JURA developed the Product Recognising Grinder (P.R.G.). The electronically controlled high-performance grinder adjusts in a fraction of a second to the predefined consistency of grind. Its spectrum ranges from very fine for short classics to very coarse for long specialities and cold brew coffee. There’s no need to worry about choosing the right setting, because the grinder adjusts automatically before every preparation.

Cold brew – extreme freshness

Thanks to the Cold Extraction Process, the Z10 prepares genuine cold brew specialities. While many conventional cold coffee beverages consist mostly of hot-brewed coffee which is then chilled, in the Z10 extraction takes place using the espresso method. This means pulsing cold water through the ground coffee at high pressure. The end result is a natural, energising and refreshing beverage in which the fruity aromas of the coffee can be fully enjoyed without being overwhelmed by a bitter taste. It’s a pure, fresh, completely new way of enjoying coffee.

Eighth-generation brewing unit

The brewing unit is the most important part of any automatic coffee machine. Inside the Z10 is JURA’s eighth-generation brewing unit. With its unique 3D brewing technology, it allows the water to flow evenly through the ground coffee at multiple levels. This makes the most of the aroma, both in hot specialities and with cold brewing.

Lasting elegance 

Design and the careful choice of materials play an important role in the durability of JURA coffee machines. With their clean lines and surfaces, they still look fresh and modern even after many years. Uncompromising quality, durable, high-quality materials and maximum engineering precision guarantee both culinary and aesthetic excellence throughout the lifetime of the machine. The complex convex-concave aluminium front panel demonstrates the very highest standard of craftsmanship. The water tank with its elegant wave design and the harmonious filter casing are just two examples of the attention paid to what might seem like small details. As soon as you touch the Z10, you sense what true worth means to JURA.

Luxury at its most refined

In the Signature Line, JURA uses solid 3 mm-thick aluminium for the front and top sections. The material is carefully crafted to form the characteristic ‘face’ of the Z line. The refined surface finish is achieved with the electrochemical process of anodising. The colour emphasises both the typical character of the material and the design. A cup grille made of heavy, chrome-plated, die-cast zinc completes the distinguished look of the Z10 Signature Line.